Unit 34 P1 analyse Two website:
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Boomsatsuma website
Groupon
Understand a range of contrasting commercial websites.
Learners analyse a range of contractions commercial website, evaluating.
Unit 34 P1 Analyse Boomsatsuma
What is Boomsatsuma?
Boomsatsuma is a media course that specialise in media and acting. They help student between the ages of 16-19 to achieve 3 A-levels.
Boomsatsuma analyse
Purpose and visitors needs:
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Purpose- (Education + information)
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The purpose of the boomsatuma website is to educate and inform. Visitors go on the website to get specific information on the variety of courses that boomsatuma offer. I know this because the courses are displayed clearly with pictures and there is a showreel showing who boomsatsuma are and also shows us current students.
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The content on the website includes: graphics (showreel): photographs (previous work): videos (promotion videos of where you can study): about us page (employees of different programme leaders + support, directors, map to visit the engine shed, contact details social media) .
Information flow:
To apply for the course the visitor will-
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Click the ‘Apply here’ button which is on the right hand side of the page.
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It brings the user to another page, which shows the current media + acting students. In the middle it says ‘start your application’.
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Once clicked ,it brings you to another page which starts you off with entering ‘your details’ , ‘contact details’ your application’ parent/ guardian contact’ and a ‘ and a finally……’ which asks you how you heard about the course, portfolio URL. At the bottom it gives brief information on privacy.
Features
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Text- The text is consistent in the toolbar and to make sure it is easier to read the writing is in bold such as the subheadings, but the descriptions of the courses are not in bold.
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Navigation- The website has a toolbar to make it easier to navigate through. When you hover over the buttons in the main listings it shows a list of different locations of where boomsatsuma classes can be held.
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Hyperlinks- there are hyperlinks included across the whole website, for example in the left hand corner you are able to see the ‘boomsatsuma education ‘ logo , when you click on this it brings you back to the homepage when you are anywhere on the page.
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Scrolling effects:
Whilst scrolling down you can notice lines appear from left to right and also right to left. These lines appear before information to guide you to the video or to inform you what they want you to read. When you scroll there are five dots on the right hand side which only move when you scroll down. When you click on the dots it will take you to some key information such as when you click on the 'Bottleyard' course and one of the buttons, it tells you the qualification needed, term dates and application. ​
These features benefits the user as:
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Hyperlinks make the website easily accessible as it’s quick and less hassle
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Navigation toolbar is all in one place
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Graphics are orange which the main advertising colours are, therefore it is consistent.
These benefits help meet the purpose. The boomsatuma website can be reached by a wider audience as it is to do with technology and that is a big medium for people age 16 – 19 years old.
Being available 24/7 means that for people who have a job or in school can access this any time of the day.
What is Groupon?
Groupon is an American worldwide e-commerce marketplace connecting subscribers with local merchants by offering activities, travel, goods and services in 15 countries.( click button)
Groupon analyse
Purpose
What is the purpose of the website?
Groupon is to get everybody to view the different deals that can be on offer to the public 24/7.
The purpose of the website is to offer subscribers daily discount coupons sent through email, Facebook and Twitter feeds. Groupon typically focuses on restaurant stores and events.
Promotion and advertisements
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What does a visitor need from this website?
Groupon is a place where customers are able to purchase many goods such as:
-Beauty&Spas
-Restaurant deals
-Travel
-Heath and fitness
I know this because of the different categories shown underneath the toolbar. The website also gives out information on the products you have already ordered, this can be found in the 'my stuff' hyperlink.
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Content and Information flow:
What content is on there and what use does it have?
The content gives the customer a better understanding on what the consumer may be buying. The search bar is a quicker way to find a product then rather than going through thousands of other products.
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Photographs: to show what is being advertised and to have a better understanding of what you are buying the photo gives a better description of the product.
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Search bars: This can be used to help the user find a product faster, rather then clicking on the category and searching through the longer way.
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Terms and conditions on Groupon, instead of 'terms and conditions they renamed it to be 'fine print' where they have covered everything about each and product.
Information flow:
How does this content get to the visitor? Describe the process of having to sign up (mobile app)
To sign up, first you have to open up the Groupon app which is in the bottom right hand corner, once clicked that will bring you to a new page where you will be asked to 'sign up or 'sign in', as you would be a new customer you would be signing as a new customer.
Next you are asked to input your email address, then once you have done that you are asked to then put in your :
Full name:
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Phone number (mobile number) :
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Home address:
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This is the process you would go through every time when signing in to a website, especially where products are bought that would deliver to your house. When you sign up the website asks you to enter your location so it can detect what deals you can get which are closest to you.
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Features and Benefits:
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What features and technologies are on the website?
What Groupon would be using are photos, user accounts and Text.
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Photos- on Groupon there are a variety of photos for each product and writing is provided for us as the customers as this allows them to understand what the product contains. This includes the title and describing paragraph.
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Text- The text is sometimes bold, for example on the homepage where there is a big deal happening. Across the navigation, once clicked on a category the items on the page will come up and the text is bold for the items and in green for the price.
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Benefits- Once you go on the website, a circle appears with words inside that says you can get an extra 15% off when you enter the code 'HELLO15' at the checkout. The customers will then get more money off, meaning they get 85% off of their chosen products.
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Unit 34 P2 Development
Purpose
Why did we make a website?
I’ve made the website to showcase my work of media such as final films, offline edits, photography, and analysis of work.
What is it useful for you after you leave?
My website would be useful for when I apply for university and as it will showcase my work over the 2 year course with Boomsatuma.
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Target audience
Who are you making a website for and what will these user need on your site?
My target audience teachers in the media interesting and would be working with Boomsatsuma course.
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Age: 30+
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Gender: What I have found on youGov profiles is that my main gender role would be male in the Uk of London as they would have more access to the media industry then any part of the Uk would.
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Spending power: £125- £499 as I'm assuming that my audience would be living by himself and does not have a partner or kids as well. So there would be not as much spending power going out as much.
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Interests: Has an interests in movies such as the logo movie and X-men days of future past. My target audience finds an interest on artists such as: Cheryl cole, lana Del Rey, Gorillaz and Kurt cobain.
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Hobbies:
What I also found out audience enjoys
-Media publishing
-Advertising and marking with the media line
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Content- of my Wix website and how both pages link and how information flows together.
My page starts with unit 32 Graphic design and in the bottom right hand corner for the next unit (unit 31 Photography) there will be a button which says 'next back home', this will be seen throughout my pages and others may contain more units in the 'Next Unit' button such as 11 and 24. Some units were doubled up, so they are posted on seperate tabs to make it easier to navigate through.
Another one is known as the menu button that overlooks the entire page, this also helps to view other units as well.
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Information Flow-From my Wix site my information explains to my target audience what I’m doing in my units such as a small introduction of my the topic and what I would be doing throughout the unit. How I would lay out my information on Wix was to have headings in large text whilst having subheadings In bold.
Budget- My budget would be what I would be using such as Wix the cost will start off from free as I wound not pay for monthly, yearly or fro key feature. although Wix allows you to build your own website you still would pay for others Wix has to offer such as (show below)
If my target audience where to buy any of these what Wix offers to their customers my aim would be to start with the cheapest.
Budget
Draft Layout of my home page
My draft layout is to show what I want my home page look before I have place any of my pictures What I plan to is crate a gallery of my first unit (Unit 32 ) this would be any pictures that I would have created to be displayed here this is because I would to have a good display of any of my work that I would be post to the home page.
How I would place my photos would be in a gallery that would be self-moving and I hope to use this as I would what to have my target audience to view my work instead having to move the mouse them self’s.
Structure of your website how will it benefit your target audience?
When my audience view my website the first time the first thing that my audience would find beneficial would be the menu bar and hyperlinks that either link to where I've found my information to the next page.
Structure of My Website
In this photo it shows a paper layout of my wix site, I have hand drew what I think my wix site looks like,and for any other that may continue with extra units such as unit 11. I would also link this to unit 24 where I did something similar to my portfolio of work, this shows off any work (photo base) that I've done over the past 2 years. I linked this unit underneath my unit 24 as it was a part of the unit that was supposed to be on a spread page.
Legal and Ethical Considerations:
Copyright: As a website for students I will be using pictures to help describe what I am saying so I will be using photos from the internet. I would have to make sure that there will be no watermark layers covering the top layer of the photo or take my own pictures.
Personal Data Protection: As this is my website and it is on the internet, many people can stumble upon, therefore I have to be careful where I put my units, portfolio and feedback on my site, as well if I were to be working within a group I have to be careful of linking other personal information. This relates me to ensure that users will not get their information stolen ( this would be related to the recent Facebook issue).
Facebook issue:
Mark Zuckerberg is taking responsibility for letting third parties access Facebook users accounts without permission, so far Facebook has been under heavy security over its evidence of crossioan inference throughout advertisements during the 2016 US presidential election.
Privacy- If I were to have images of anyone on my website due to privacy reason I'm unable to give out information such as phone numbers and address.
Production plan: I have created a production plan for my p 2 in unit 34 where it shows my tasks that I've comeplate throughout the week.
Potential Revenue?
This means the amount of money I could make off of the website during a certain time of the year. I would be careful to minus appropriate taxes and fees off of the total revenue.
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How could a website make money?
A website could be sponsored by a bigger company. From this sponser the website can gain recognition from new users. I could also achieve revenue by having people click on links, to advertise on other companies behalfs, to offer premium services which might include an exclusive blog. I could also sell products directly online similar to Aliexpress, eBay or Amazon. The benefits with online selling is that I wouldn't have to pay for a store and the expenses that go alongside that. In terms of informal advertising spaces, my website could be seen via Facebook, Youtube, Instagram or other popular platforms via word of mouth or casual references. But I could also pay for adverts on these platforms more formally.
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What are your visitors needs and is your website fulfilling them?
My website needs to show understanding and appeal to a the visitors needs, which could be to understand me better as a person and my journey through boomsatsuma. My website shows that I have good organisational skills, the struggles I have overcome when completing my various projects and of course the outcome of the projects. People will look at my website because it's aesthetically pleasing. Overall my work is of a good quality and people will want to see this. The work is clear and put into easily readable sections.
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How will the structure benefit your target audience?
What would benefit my target my audience would be tabes (buttons) that would be placed around my site linking to poirifles and extra unit works. This would be showing my target audience show that I'm intreads to do any extra works that can be related to my previous units.
Why is this layout helpful for your target audience?
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I think this is helpful to my target audience because of my pages being septation to understand and simple because nobody would to have a website where its full of text with not pictures alone side to understand. My target audience would also find my page beneficial due to my website open 24/7 as he/she may not have time in the day to sit down and read thought or take a look at my portfolio.
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Unit 34 P3 Creating your site
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Proving Legible text
I have chosen this source of text from unit 15& 18 because it shows my understanding in my work and in each task that I’ve written, such as legal ethical issues, distribution channel and audio advertisement therefore I’ve shown what I have understood. AlThough it may seem a lot to read for my target audience to read what I have made it easier to read and understable was that I have section off each paragraph.Then label them with the correct title for my audience to read and as well I've made sure that I have place any subtitle in bold as my target audience would know what topic I'm talking about.
Collect Feedback
Collect feedback- This is the email address that I’ve signing up to wix the comment I have receive from a teacher is named Mr.Galiy who has written me feedback on my wix website.
This can be seen on my home page click on the bottom where you can see.
Content-Home page
This is my home page of my wix where as you see this is the first thing you will see on my website and as well you are able to see a gallery from my first unit that I did (unit 32), this gallery is based on the to topic of raising aspirations. This would be a good first impression for my target audience as it shows my understanding of laying out my wix website.
Buttons:
Buttons- I have taken screenshots of unit 15&18 and my home page I have taken these because in my unit 15&18 I have placed buttons as my links to each definition of each phases.
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Text- What I have been doing with the text is placing them in different color to inform the user on what I'm talking about I have also include the text in bold to section off parts in my text so that it would be more understandable to read.
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The buttons help navigate my target audience on where I have found my information from google such as getting the definition of words and as well for any equipment for my budgets to view which is the cheapest.
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Photographic linking with unit 31
Linking with unit 31, I have chosen this because I think it shows off my skills in my photography and what style my work is of shown within a moving gallery. I chose this because instead of having the target audience to click and go thought my photos instead I have shown my photos with in a moving gallery.
Graphic linking with unit 32
Linking with unit 32- For my understanding of graphics I have chosen unit 32 as this unit shows my understanding of designs and shows what I can do with Photoshop. Either changing the layout to placing text over a photo and using layers.
Mobile and desktop
Mobile and desktop- I have shown both screenshots of my website and what my wix site would look like if it was on mobile device. As you can see when viewed on a mobile device all photos are squash onto one screen photos and text have been moved around not showing the correct text to the right photo. While viewing on desktop it gives a better view of my website as you will be seeing my photos in the right order.
Adding videos
Wix settings I have used fonts for my website such as small title, Business title and Art title I mostly use these text when I’m using my wix because I feel like these are the ones that will stands out. What I also use in my text is ‘minimal title’ sometimes I use this piece of text for my title or as writing for long piece of text, because I believe it will draw the reader attention.
Wix settings
Adding attachments
When I need to upload files onto my wix they can sometimes be too big and therefore I am upload them. So instead I upload through a different way, where my files such as PowerPoints and word documents. Where by this my file would be shown through a little icon of where I can upload documents up to 25MB big.
Linking with P2
In this screenshot I’ve shown what my target audience would be like I have look upon youGov were most of my infomotion has came from.
Why would the audience find the layout helpful?
As my website would give the target audience understanding with my menu buttons displayed above each pages this shows units that can be link together (automatic) other reason my website layout can be helpful when comes to reading text are space out ell and not causing any problems with reading.
Unit 34 P4 Collecting Feedback
Comment on uses of colors and fonts, Are they consistent? Is the text always legible?
Safi’s feedback from Moyrom
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Your site is easy to navigate and I can get from page to page
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Your hyperlinks work
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Your pages work nicely
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It works both in chrome as well as explorer
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The colours are fantastic! The fonts of the text are great and the text is somewhat eligible.
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Internal and external hyperlinks
All my hyperlinks match up to the correct unit what I also did was at the bottom of each page is the next unit, I did this is because it saves time and instead of. Having to go all the way back up to the Menu bar to go to the next unit. I have made sure that each time would take so long to scroll up all to the top of the page. I also tested out the loading page on my Wix it does a while as you are able to see the loading screen, taking around take 2-3 minutes. Testing both on google and internet explorer both worked the same equally and the time was equal when loading.
How easy it is to navigate and know where you need to go?
Hi Safiya, Thanks for inviting me to give some feedback on your website. It is filled with huge amounts of content which is easy to navigate because you have clearly labelled your pages. Your drop-down menu works well and helps the information flow to your visitors. After testing many of your hyperlinks, they all seem to work well whether it is to an external website such as YouTube or links back to your homepage/back buttons. All of this content loaded quickly across both Google Chrome and Internet Explorer which helps make everything accessible to your visitors and therefore reaches a wider audience. My one improvement would be a more consistent house style across all of your pages. Keeping fonts and colour schemes the same and a general improvement on the spelling, punctuation and grammar throughout your website.
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Feedback from Adbirahimm
As a whole your website is well layout out and easy to navigate through.Wound be nice if your navigation bar was wider so examiners can easily access all of your units.Hyperlinks works perferferty fine.The use of moving backgrounds looks appealing to watch colours don't clash with the background which is a good because it's easily to read.
Final Film from Jake
Unit 34 P5 Evaluating your Website and Feedback
Be able to evaluate their new functional multi-page website. So what I have been doing so far is getting a last over all look.
Evaluate your Wix site and tell us your reaction to feedback you received. Do you agree or disagree with it?
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The feedback that I have gotten and have read thought and I have agreed on what they have to say for example I would need to look back over my spelling mistakes as what I want to say my trip up with spelling. Other comments such as ‘easy to negative’ this can be said when I have place buttons around my website to the write text while having my menu above and looking over my wix.
Aesthetic quality –Does it look good?
I do believe that my Wix looks good as I think that when my target audience have a first look of my website I think it will draw their attention with the different use of colour that is unstable to read and negative. While the text that I have used are also understand because I think it show a clear understanding when reading thought my work.
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Based on your feedback, how could you now improve your web site?
What I could improve on my website would my spelling as that is my most common mistake that I often make on my website and also in my feedback that can be seen in my feedback when it comes to marking. I believe that I have improved on my spelling thought out my work and it’s starting to become more untestable when reading over my previous text of work.
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Does content fits the purpose?
I think that my website shows well enough content as I think my website shows good organization skills and viewers are able to pick out which infom my target audience of which section has started and finished.
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How I would Improve my wix site?
In my site I would improve on my spelling mistakes first time and alone side with gammer so when anyone comes to red thoughts they don't have to struggle to understand on what I'm saying.
P5 Feedback for my fonts
P5 Feedback for my headers
Feedback fonts
Looking back at my feedback that I’ve revised from a teacher (Jake) which tells me that I have used the same text style through out such as using ‘the running title etc and would be that if I use something else to break the chain, ( other fonts may includes ‘Avenir light’ and ‘Liber Baskerville’)
From my feedback I hope to use in the future I hope to use in the future where I don’t use the same consistent font thought out my Wix.
Feedback for my headers
Header titles
My feedback can relate to my header title as well because title of my units I would use ‘Business title’ when viewing my page also my feedback did say about the consistent same use of font and did mention it would be nice I you have change it to something the like ‘Fashion title ‘, ‘small bold title’ and ‘Delicate title’.
